Tomorrow, Wednesday night, Drake will premiere his highly anticipated new album, Views from the 6, on his Apple Music radio show, OVO Sound Radio. It’s set to debut on the show at 10pm ET, two hours before it drops exclusively on Apple Music.
This is the second album Drake has premiered early on OVO Sound Radio. Last summer he also surprise-premiered his album with Future, What a Time to Be Alive.
Last year, Apple handed Drake a $19 million check to be Apple Music’s most visible spokesperson. Since then, Drizzy has handed the service to high-profile exclusives: What a Time to Be Alive and now Views from the 6. Drake has also popped up on OVO Sound Radio several times, justifying Beats 1’s existence. What’s more, this summer, Apple Music is the “presenting partner” for Drake’s Summer Sixteen Tour with Future, DVSN, and other OVO artists. This partnership runs deep.