VIDEO: Rustie, "Velcro"

Serves as the soundtrack to a new Adidas ad featuring a hologram of Lionel Messi

Scottish-born electronic music producer Rustie has been vigorously promoting his forthcoming new album, Green Language, sharing the excellent Danny Brown-featuring "Attak" as well as lead single "Raptor." Now, he's back with a new song called "Velcro," which also serves as the soundtrack to a new Adidas commercial that stars a hologram of Argentinian footballer Lionel Messi. A few weeks late there Adidas, eh? The song follows the classic Rustie blueprint, a dazzling display of fluorescent synths and gradually building bass. Watch the video below; Green Language drops on August 26th via Warp.